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SIMPLE
4 STEP PLAN
to build an experience-driven brand
ALIGN

Brand vision, stakeholder goals and customer needs.

DESIGN

Innovations that transform customers’ experiences.

MEASURE

Return on investment in customer interactions.

REFINE

Analyze both rational and emotional satisfaction drivers.

BUT SIMPLE
DOESN’T MEAN EASY
(Try losing 10 pounds)

You’ll need:

Customer insight research

Personas and segmentation

Closed Loop VoC program design

Current state journey maps

Experience design workshops

Future state roadmaps

Partner strategies

Experience metrics and governance

Employee engagement

LET’S CHAT

Contact us to find out how Experience Branding can help your team design customer-centric strategies, action plans and measurement tools that link brand experience design to your business goals and outcomes.

ANN O’DANIEL
PRESIDENT & FOUNDER, EXPERIENCE BRANDING

Phone: +1 240 447 9656
Email: ann@experiencebranding.com